Cookie Policy
- Version:
2.0.0- In force since:
- October 02, 2026
- Supersedes:
- 1.0.0 (August 29, 2026)
- Operated by:
- GMB TECNOLOGIA LTDA — CNPJ 68.727.144/0001-88
This Policy details the cookies and similar technologies used on the websites and platform of Upuai Cloud, operated by GMB TECNOLOGIA LTDA (CNPJ 68.727.144/0001-88). It complements the Privacy Policy.
Language. This is a courtesy translation. The Portuguese version at upuai.com.br/cookies is the binding version; in case of divergence, it prevails.
1. What cookies are
Cookies are small files stored in your browser when you visit a site. They keep you signed in, remember preferences and, in some cases, measure audience and support advertising.
2. Your control
Strictly necessary cookies are essential to operation and do not require consent. All others — preferences, audience and advertising — are activated only after your consent.
You may grant, refuse or withdraw consent at any time through the Cookie preferences link in the footer of every page. Refusing is as easy as accepting: the banner presents both options with equal prominence, and refusing does not restrict access to content.
You may also block or delete cookies in your browser settings. Blocking strictly necessary cookies will prevent authentication and use of the dashboard.
3. Strictly necessary cookies
Always active. Legal basis: performance of a contract and legitimate interests.
| Cookie | Source | Purpose | Duration |
|---|---|---|---|
auth-token | Upuai (first party) | Keeps your authenticated session in the dashboard | Session, per token validity |
upuai-consent | Upuai (first party) | Records your choices in this preferences panel | 12 months |
4. Preference cookies
Require consent. Legal basis: consent.
| Cookie | Source | Purpose | Duration |
|---|---|---|---|
theme | Upuai (first party) | Remembers whether you prefer the light or dark theme | 12 months |
5. Audience cookies
Require consent. Legal basis: consent. They help us understand how the site is used — most visited pages, referral source, aggregate behavior — in order to improve the product.
| Cookie | Source | Purpose | Duration |
|---|---|---|---|
_ga, _ga_* | Google Analytics (third party) | Distinguishes visitors and sessions for aggregate audience metrics | Up to 24 months |
6. Advertising cookies
Require consent. Legal basis: consent. They measure campaign effectiveness and support relevant advertising.
| Cookie | Source | Purpose | Duration |
|---|---|---|---|
_gcl_* | Google Ads (third party) | Attributes conversions to advertising campaigns | Up to 90 days |
_fbp | Meta / Facebook (third party) | Measures conversions and supports advertising audiences | Up to 90 days |
7. When you refuse
If you do not consent to audience and advertising, the corresponding providers are not loaded and none of their cookies are stored. We use Google Consent Mode, which adjusts the behavior of these tools according to your choice before any collection takes place.
8. International transfers
The providers in sections 5 and 6 are based abroad. Transfers are addressed in section 6 of the Privacy Policy, and each provider is listed at /en-US/subprocessors.
9. Changes
New cookies and changes of purpose will be reflected in this Policy and, where they introduce a new category requiring consent, will require a fresh expression of your choice.
Questions: contato@upuai.com.br.
GMB TECNOLOGIA LTDA — CNPJ 68.727.144/0001-88 — Belo Horizonte/MG, Brazil.